Then last June, Shaun T, creator of Insanity and Hip Hop Abs, showed up on The Dr. Soon 20-minute and 15-minute workouts started showing up everywhere. Not long afterward, Tony Horton, the savvy inventor of the cult hit P90X, cut his proprietary workout in half-down to 30 minutes-when he released P90X3. In 2012, trainer Jillian Michaels of The Biggest Loser fame debuted a 30-minute workout called Bodyshred, which was taught at national chains like Crunch and YMCA. When it arrived on the scene, the Official 7-Minute Workout seemed to cap a never-ending game of one-upmanship in training circles for the shortest effective workout imaginable. Jordan is the man behind Johnson & Johnson’s Official 7-Minute Workout exercise app, which guides users-typically working professionals on the go-through a quick succession of high-intensity body-weight bursts last year it became one of Apple’s top downloaded Health & Fitness apps, and it’s remained one ever since. In fact, we’ve got more than enough, he says, because we don’t even need the machines. He’s visiting New York to give a series of talks about the science of exercise, and he’s taken me here to show me that rooms like this have everything I need to achieve a fat-shredding, full-body workout.
His name is Chris Jordan, and he’s the director of exercise physiology at Johnson & Johnson’s Human Performance Institute, based in Orlando, FL. But for the guy I’m with, we may as well be in a fully stocked Crunch. It’s standard-issue hotel fare-spare white walls and a concrete floor, outfitted with only a single treadmill and a StairMaster. On Wall Street, on the sixth floor of the Gild Hall hotel, I’m standing in perhaps the smallest gym in New York City, a “fitness center” hardly bigger than a walk-in closet.
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